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Crop Biotech Update

SCI+POP, A New Social Media Project in Canada

August 8, 2018
A research team from the Health Law Institute at the University of Alberta in Canada collaborates with renowned visual artists to "use art to talk science." They explore topics, such as genomics, stem cell research, GMOs, and vaccines.

Among the strategies that they deem effective in communicating science were works that invite critical thinking, narratives that resonate with the audience, and the usage of artistic images. They focused on the use of artistic images to address misinformation and conspiracy theories involving controversial science topics. 

The following are their bases for the usage of visual images: 

  • Humans are naturally visual. 
  • Art invites reflection. 
  • Art is a powerful form of commentary. 

For more information, read the article in The Conversation.