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Crop Biotech Update

Orange Maize Helps Feed the World

March 2, 2012

With the world's growing population of more than 7 billion, there would also be a massive increase in the demand of food in the coming years. According to Yassir Islam of HarvestPlus, the dramatic changes in agriculture must also include growing more nutritious food.

Scientists from HarvestPlus are currently developing vitamin A maize that is orange in color, a sign of its increased vitamin A content. The researchers also found out in their study that when consumers know the nutrition information of the crop, they are more likely to purchase the orange ones that the traditional ones which are colored white.

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