Monograph on Cartoons and Biotech
Cartoons and other popular art forms can sometimes be more powerful than words in conveying messages. By reflecting on popular contemporty ideas, cartoons elicit emotions that encourage interest, inquiry and empathy. The novel use of cartoons is presented in Science and Popular Media: How Cartoonists Visualize Crop Biotechnology.

The fourth in the Biotech Communication Series published by the International Service for the Acquisition of Agr-biotech Applications (ISAAA), the monograph is now available online at http://www.isaaa.org/resources/publications/science_and_popular_media_how_cartoonists_visualize_
crop_biotechnology/download/default.asp. It highlights the research findings of a study to determine how cartoonists in Philippine national newspapers "define" biotechnology. In addition, it discusses Biotechtoons, a contest for cartoonists on biotechnology, and initiatives by other countries to help popularize technology concepts and issues.
This article is part of the Crop Biotech Update, a weekly summary of world developments in agri-biotech for developing countries, produced by the Global Knowledge Center on Crop Biotechnology, International Service for the Aquisition of Agri-Biotech Applications SEAsiaCenter (ISAAA)
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