GM Food Label Is Unrecognized by Most Consumers in BrazilMarch 11, 2020
Researchers from Brazil released the results of their study that aimed to determine how much consumers knew about genetically modified (GM) food labeling in Brazil and identify the factors that affected the consumer's willingness to buy these foods. The results showed that about three-quarters of Brazilian consumers did not recognize the symbol used for GM food labeling.
GM food labeling was mandated in Brazil in 2003 where food items containing more than 1% of GM ingredients must have disclosed information by using an identification symbol on its label, which is a yellow, triangle-shaped symbol with the letter T. Food and ingredients produced from animals fed with GM feed should be labeled as well. A team from the State University of Campinas investigated the knowledge of consumers when it comes to food labeling, specifically assessing their knowledge of the symbol for GM ingredients on food labels.
After taking note of the socio-demographic variables, the respondents were asked how the label makes an impact on their trust, perceived risk and quality, and their willingness to buy labeled foods. By analyzing the data using Structural Equation Modelling, the study showed that 74.6% of the consumers did not recognize the symbol used for GM labeling. For those who identified the symbol, they found it difficult to interpret. Consumers who were able to recognize the symbol tended to be younger, have a higher level of education, and have an existing concern about GM foods. The study also identified the factors which affected the consumer's willingness to buy labeled foods. Foods that were cheaper and perceived to be high in quality were more likely to be bought while those with perceived risks were not.
The researchers noted that GM food labeling was implemented in Brazil without adequate disclosure. The team behind the study recommended that the Brazilian Ministry of Health should invest in promoting the labels to the public, specifically to the elderly and those with lower levels of education for a better understanding of the policy. This is especially relevant to Brazil today, as a 2015 draft law that proposed for the label to be removed has been passed by several commissions and is due to be voted soon in the Senate.
You might also like:
- Consumers' Preference to Buy Unlabeled Produce Increases after Exposure to GMO-labeled Products
- Study Shows Labeling Reduced GMO Food Fears
- USDA to Release Final ‘Bioengineered' Food Labeling Standard
The Crop Biotech Update is a weekly newsletter of ISAAA, a not-for-profit organization. The CBU is distributed for free to over 23,000 subscribers worldwide to inform them about the key developments in biosciences, especially in agricultural biotechnology. Your support will help us in our mission to feed the world with knowledge. You can help by donating as little as $10.
See more articles:
News from Around the World
- Biotech Crops Market to Exceed US$37.46B by 2027
- Long Wait Over as Kenya Finally Commercializes Bt Cotton
- US Promotes GMO Education to Consumers through 'Feed Your Mind' Initiative
- CRISPR Genome Editing Strategy Could Improve Rice, Other Crops
- GM Food Label Is Unrecognized by Most Consumers in Brazil
- Research Team Discovers Genetic Diversity Improves Yield in Hybrid Crop Varieties
- EU Leading Scientists Warn: "European GMO Laws No Longer Fit"
- Gene from a Mycoparasitic Fungus Confers Enhanced Resistance to Sclerotinia Stem Rot in Soybean
Plant Breeding Innovations
- CRISPR-Cas9 Speeds Up Domestication of African Rice Landraces
- Researcher Establishes CRISPR-Cas12b System for Plant Genome Engineering
Read the latest:
- Crop Biotech Update (August 10, 2022)
- Genome Editing Supplement (August 10, 2022)
- Gene Drive Supplement (July 27, 2022)
Subscribe to CBU: