Social Media Campaign Empowers Women in ScienceFebruary 21, 2018
The International Service for the Acquisition of Agri-biotech Applications (ISAAA) and its network of Biotechnology Information Centers launched a new campaign on social media which aims to empower women in science. The campaign called, Science And She, features scientists and science communicators who tell their stories and aspirations for science and the society.
For the first week of the campaign, the social media posts had a total of 16,526 impressions. Dr. Rhodora Aldemita, Director of ISAAA Global Knowledge Center on Crop Biotechnology, was the first scientist to serve as curator of the social media pages. She stressed that it is important to communicate the benefits of biotechnology so that more people will understand the technology and adopt it.
For this week, Dr. Mahaletchumy Arujanan, Executive Director of Malaysian Biotechnology Information Center (MABIC) serves as the curator of the pages. As an expert in science communication, Dr. Arujanan challenged scientists to be 'civic scientists' who reach out to people to make them appreciate and understand science.
The Crop Biotech Update is a weekly newsletter of ISAAA, a non-for-profit organization. The CBU is distributed for free to over 23,000 subscribers worldwide to inform them about the key developments in biosciences, especially in agricultural biotechnology. Your support will help us in our mission to feed the world with knowledge. You can help by donating as little as $10.
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Beyond Crop Biotech
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