Food Industry Needs Technology
May 8, 2009| |
The global food industry needs technology says an article entitled "Technology's Role in the 21st Century: Food Economics and Consumer Choice". Author Jeff Simmons of Elanco Animal Health avers that "the consequences of failing to use these science-based technologies and innovations will be disastrous..., we all share in the responsibility to ensure that new agricultural technologies as well as those proven safe and effective over a decade continue to be available."
Simmons adds that consumers deserve the widest possible variety of safe and affordable food choices, and that the food production system can mitigate the food economics challenge and achieve an "ultimate win." Collaboration, choice and technology, says the author, will provide the direction and the necessary requirements for an "ultimate win" in the food economics challenge.
For a copy of the article see http://www.elanco.com/images/Food-Economics-and-Consumer-Choice-White-Paper.pdf
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