Biotech Updates

ISAAA Launches New Animated Biotech Video

September 30, 2011

ISAAA released the first animated video on biotech/GM crops that features "Mandy and Fanny" – a novel educational animated cartoon impersonating biotech/GM maize and biotech/GM cotton. "Mandy & Fanny: The Future of Sustainable Agriculture" narrates the story of two biotech crops (maize and cotton), which have been grown on millions of hectares since 1996. The four-minute video offers an exciting way to learn about biotech crops with its audio visual content, animation, and interactive info graphics.

The animated video captures a simple dialogue between Mandy, as a masculine figure, and Fanny, as a feminine character, with dynamic visual style presenting factual messages about biotech crops as contributors to sustainable agriculture. The story is presented in a clear and simple manner to enhance understanding about biotech crops and appeal to a diverse audience, particularly children and young people at learning institutions. 

 A copy of animated biotech/GM video, publication, images, stick-outs and translated version of full publications in different languages can be downloaded from http://www.isaaa.org/india and www.isaaa.org. Order hard copy of the publication, stick-outs and high resolution animated biotech video of "Mandy & Fanny: The Future of Sustainable Agriculture" by sending an email to b.choudhary@cgiar,org.